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What can't be sold

A short list, with the reasons why

In effect from October 5, 2026

This is a courtesy translation. The Spanish version is the one that applies. Spanish version

In short

1. Copies and counterfeits

This is the most common one, and it's often done without knowing it isn't allowed.

Why: it's prohibited by the trademark law (Ley 17.011, Uruguay's trademark law) and the copyright law (Ley 9.739, Uruguay's copyright law), and Mercado Pago and PayPal block accounts that sell it.

What's fine: your own art, your photos, your designs, your courses and your recipes, or whatever you have written permission to sell.

2. Weapons and dangerous goods

Why: the law, and Mercado Pago, PayPal and WhatsApp don't allow it.

3. Drugs and health

Why: the law, and Mercado Pago and PayPal don't allow it.

4. Sexually explicit content and sexual services

Why: this isn't a judgment about what anyone does for a living. It's that the server where all the stores live doesn't allow that content to be stored, and PayPal and WhatsApp don't allow it either. If they find it, the service can be cut off for everyone.

What's fine: a sex shop (toys, lingerie), with photos that aren't explicit. Note: WhatsApp doesn't allow them to be sold through its channel (section 6).

And never, in any form, anything sexual involving minors: besides deleting it, we report it.

5. What belongs to others or harms someone

Why: the law, and the rules of Mercado Pago, PayPal and WhatsApp.

6. Sold in your store, but not on WhatsApp

These things can be sold in your store. What you can't do is sell them through WhatsApp Business, because WhatsApp's rules prohibit it:

If you have the Manager, it doesn't offer these products or take orders for them on WhatsApp; your customers buy them in the store. If WhatsApp sees them being sold through its channel, it can close the business's account.

7. If you see something that shouldn't be there

8. What happens if something on the list is sold